Updated at: 1754 PST, Friday, November 12, 2010
 NEW YORK: The last Call of Duty video game, Call Of Duty: Modern Warfare 2, was incredibly successful. Its first day of sales netted parent company Activision-Blizzard a staggering $310 million dollars in sales on the strength of 4.7 million sold copies in the US and UK.
That's child's play. The latest game in the Activision franchise, Call of Duty: Black Ops, has shattered single-day sales records by moving 5.6 million copies worth $360 million dollars in a single day.
If you thought Halo was successful, it's got nothing on Call of Duty. Call of Duty has the benefit of being available across multiple gaming platforms, but that's an incredible sales level for a video game of any type.
I can only imagine how crowded the Call of Duty Xbox Live servers are right now, as gamers from Fort Gay and beyond crowd in for their chance to shoot at strangers.
That is absolutely mind-blowing. Between Activision's war games and Blizzard's Warcraft games, Actiblizzard is going to be swimming in money this holiday season. |
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