Las Vegas has been turned purple with billboards and decorations to welcome BTS for the septet’s Permission To Dance On Stage shows.
The world-famous K-pop group is holding four in-person concerts at Allegiant Stadium.
The group’s label BigHit Music announced “Borahaefication” of Las Vegas including ‘special themed attractions, entertainments, eat and more all over’ the city.
The term, well-known among fans, is based on the iconic phrase Borahae (I purple you in English) which was coined by band member Kim Taehyung.
Moreover, MGM resorts have also prepared BTS-themes rooms to celebrate the groups’ much-awaited tour of Nevada.
Coming across the gorgeous decorations at every corner of the city, fans have taken over social media to share the picture of ‘BORAHAEGAS’.