WATCH: Pakistani artist introduces snow art to boost tourism in Hunza Valley
January 31, 2020
A local artist created snow art to add to the tourist attractions to the scenic Hunza Valley, Geo News reported on Friday.
"Gilgit-Baltistan has witnessed increased influx of tourists for the last couple of years. Moreover, the snowfall season has been remarkable this year so we thought of initiating an activity that may attract tourists,” said Ibrahim Shah.
The alluring valley is famous for its breath-taking views and majestic mountain ranges that surround it.
The artists further explained that the art is fancied across the globe and it promotes tourism in snowy areas. He further emphasised that tourism in northern areas of the country could be boosted through snow art.
The valley is well known for being colourful and having a rich historical background. Hunza has so many captivating spots that they cannot all be depicted here.
Pakistan was named the top holiday destination for travelers for the year 2020 by the United States-based luxury and lifestyle publication Conde Nast Traveler. The listing follows several positive reviews of the tourist attractions in the country by travel bloggers, YouTube vloggers, magazines and adventure clubs.
It would not be wrong to say that the world is waking up to the enormous tourism potential Pakistan has, and with the government willing to invest in the sector to boost economic growth, the year 2020 could be pivotal in shaping the tourism industry of the country. It could put Pakistan firmly on the adventure map for travel enthusiasts.
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