July 03, 2025
Meghan Markle’s lifestyle brand is selling out items for a key reason.
The Duchess of Sussex, who keeps restocking her jams and preserves under the label ‘As Ever,’ is providing extremely good quality.
A source told Newsweek: "The supply chain is constantly changing as the business is growing, as is very normal for any business that's trying to scale.
"The critical thing is maintaining the quality of the product, and sure, you can just go to any bottling plant and anyone who is growing raspberries anywhere in the country and get it done really quickly.
They added: "The reason it's taking time is because there's been absolutely no compromise on the quality, the ingredients, and the flavour.
"The rate at which the product seems to sell out regardless of the scale and the numbers, it's proving very difficult, but that's a great problem to have,” noted the source.