Kroger's $1.65B to buy Giant Eagle explained: Here's what it means for everyday shoppers

Grocery chains are under pressure from Walmart’s low prices and Amazon’s growing delivery game

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Grocery chains are under pressure from Walmart’s low prices and Amazon’s growing delivery game
Grocery chains are under pressure from Walmart’s low prices and Amazon’s growing delivery game

The American retail corporation Kroger has announced a $1.65 billion deal to buy fellow supermarket chain Giant Eagle in a move that could potentially change grocery shopping for millions of customers.

The deal announced on Wednesday, July 1, includes $1.25 billion in cash and the assumption of $400 million in liabilities.

The new effort to expand business by Kroger comes two years after a major setback for the grocery store chain. Previously, an effort by Kroger to merge with Albertsons in a $25 billion deal was blocked by court.

The current move by the Cincinnati-based giant appears to be calculated and more targeted as tries to expand its footprint in the country.

Kroger: Operates 2,700 stores and 2,200 pharmacies

Giant Eagle: Operates 197 stores and 11 pharmacies in areas where Kroger is not present

The deal provides an opportunity for Kroger to expand and strengthen its presence in attractive neighbouring markets, including northern Ohio, western Pennsylvania, West Virginia, Maryland and Indiana.

Talking about the acquisition, Kroger CEO Greg Foran said: “The strategic fit is clear. Giant Eagle expands our reach into attractive adjacent markets.”

For regular shoppers, if the deal goes through, customers will likely see more Kroger-style loyalty programs, wider product ranges and even store upgrades.