November 28, 2023
Tom Brady, the seven-time Super Bowl champion, continues to make NFL history post-retirement, as his final-ever jersey fetched a record-breaking $1.39 million at auction.
The auction, conducted by RM Sotheby’s after the Las Vegas Grand Prix in November, featured 39 lots, including memorabilia like Lewis Hamilton's 2013 Mercedes F1 car and Lando Norris' signed McLaren helmet.
Worn during the 2023 NFC Wild Card round against the Dallas Cowboys on January 16, the grass-stained No. 12 jersey bears the quarterback's signature and the inscription, "My last game G.O.A.T out!"
Following the Tampa Bay Buccaneers' 31-14 loss in that game, Brady left an indelible mark on the jersey, both literally and symbolically, marking the conclusion of his illustrious career for the second and final time.
Described as being in excellent condition consistent with game use, the jersey's visible grass stains and field marks attest to its authenticity. The mystery buyer, whose identity remains undisclosed, secured the historic jersey for $1.391.000, surpassing the previous record of $1,212.000 set by Joe Montana’s San Francisco 49ers jersey from Super Bowl XXIII in March.
Brady, who officially retired in February, has been diversifying his post-NFL ventures. Notably, he entered team ownership by acquiring stakes in the English soccer club Birmingham and expressed interest in acquiring shares in the Las Vegas Raiders.
Additionally, the NFL icon is set to embark on a broadcasting career, having signed a lucrative 10-year, $375 million deal with Fox Sports. His foray into team ownership and broadcasting exemplifies the multifaceted trajectory of Brady's post-playing career, showcasing his continued impact on the sports industry.