May 20, 2025
Bella Hadid just opened up about how essential oils played a huge role in the creation of her perfume brand.
The 28-year-old model, who owns the scent collection Orabella, was created by her because mainly, she found it “overwhelming” to use fragrances containing alcohol and other harsh chemicals, fueling her desire to develop a "clean" alternative.
"For me, fragrance has always been central to my life, helping me feel in charge of who I am and my surroundings,” she told Culted.com.
Bella recalled, "My mom was such a big perfume person, she loved it. I really discovered fragrance as a child through her. From my home to nostalgic memories, from energy to personality, scent has always been an outlet for me. It made me feel safe in my own world.”
"Through my healing journey and being in the fashion business, I found that I was extremely sensitive to the alcohol in traditional perfumes, both physically and mentally – it became more overwhelming than calming to me,” the runway beauty added.
"That is the main reason I wanted to find a more natural, clean, and alcohol-free alternative,” she exclaimed.
"My love for essential oils and using them in their purest form played a huge role in the artistic and experimental process for me. Learning about the history of my family, making homemade scents, I realised I might have a calling in this,” Bella Hadid concluded.